Setting up a Facebook Fan page is the best way to advertise your business, but I’ve found a lot of folks baffled about what to do with it.  Here are steps on how to set it up

Once you have your Facebook page, what do you do with it?

1) Feed your blog postings into your Facebook page – this can be done by editing the Notes tab and adding your blog feed. Facebook will confirm with you if it’s done correctly and you simply confirm.

2) Add business apps, there are a ton to choose from here,  but don’t go overboard, pick a few that having meaning to your business.

3) Promoting your page – you can’t just friend someone the way you do from your personal profile. You can encourage folks to be fans of your page by spreading the word.  Find contacts from your profile that are business connections, in the industry, or who could benefit from what your company provides and invite them to become a fan. Send a personal note what your page offers. Also promote your page in other places such as Twitter, email sigs, business card, your website or blog.

4) Build a community around your page – start discussions by asking questions regarding your products or what they suggests should improve. Post on a regular basis, such as you would on a blog. Be patient, it won’t happen overnight, but it change slowly.

Want to take it to the next level? Read this report on developing a Facebook pan to attract a million fans!