Engaging customers with a pair of earrings

Posted on March 3rd, 2010

Oh, my, how the internet has changed our lives. Who would have imagined years ago that we could construct beautiful pieces of gemstone jewelry through a website? Gemkitty has tapped into this niche and has become a destination for ladies to create their own stylized jewelry.

How do they attract followers to come make a necklace? [...]

MailChimp, the email tool for savvy businesses

Posted on July 9th, 2009

If you are gonna pick a email newsletter service, get the chimp.
I’ve worked with a bunch of different email newsletter systems, some having nifty features, but my favorite is Mail Chimp.
It might be how friendly and easy it is to use. It might be the cute Monkey who greets you every time you login. Here’s [...]